Vice Style

Marketing people think we all waste a stupid amount of money on takeaway coffee because it's an affordable bit of high-end lifestyle. When the labels realized the same logic meant posh bags could be sold to the masses, handbag design became an arms race, then luxury shoe design became completely insane, and now designer spectacles are becoming increasingly perverse too. These were designed by Ketevane Maissaia, a young designer from France, who has partnered up with established French glasses firm Thierry Lasry.